On November 15, 2013, the Christian Science Monitor reported that the Administration starts kicking off a nationwide listening tour.  There are three purposes of the tour as CSM said “(1). Its purpose is to find ways to rate colleges on a number of measures, especially their “value” to students”.  (2). to “shake up” higher education so it better serves low-income students and (3). to push the United States to have the world’s highest percentage of college graduates by 2020.  AAEA has completed their rating and our analyses pointed out that there is no quick fix to the problem.  The CAR rating is geared toward achieving long-run goals instead of short-run objectives.  Therefore, it is a strategic move to make the US more competitive in the world.  However, the runway for the rating to take off is not smooth, rather pretty bumpy for majority of US colleges.  But, it can be done and AAEA has introduced a new Institutional Research Intelligence paradigm to help colleges achieving its objective more efficiently and effectively.  The paradigm is about changing the whole campus culture and its applications are supported by education analytics.